In conjunction with our new A-Frame Signs, here is a video on good tools on how to write on chalkboards to get “the perfect look”.
Author Archives: Michael Gersitz
Misunderstood Road SignsThis entry was posted in Blog on .
Interesting info-graphic about the misunderstood nature of road signs. Signs that should be known to drivers with a licence! This stresses the importance of making up signs that are clear and concise!
How I Made It: Advertising veteran Jimmy SmithThis entry was posted in Blog on .
The gig: Advertising veteran Jimmy Smith, 53, has orchestrated award-winning work for brands including Nike and Gatorade, the latter involving the adoption of the more edgy “G” in packaging and marketing the sports drink. Since 2011, Smith has been chief executive and chief creative officer of Amusement Park Entertainment, which he founded with advertising conglomerate Interpublic Group, to develop “branded entertainment” — industry lingo for making the product or brand the centerpiece of an app, game, event, television show or movie, rather than creating an ad that viewers can ignore.
BuzzFeed Says Posts Were Deleted Because of Advertising PressureThis entry was posted in Blog on .
An internal review by BuzzFeed last week found three instances when editors deleted posts after an advertiser or employees from the company’s business side complained about their content, according to a memo sent to staff members on Saturday by the news and entertainment website’s editor in chief.