The season is upon us and more holiday spending means more opportunities to bring business to your local store! In the competitive realm of retail, it’s important to master the art of visual appeal. And what better way to attract customers than to display the goods you have to offer with custom holiday signage, featuring the unique specials of THIS season! With these retail display tips for your store, you’ll have them coming back all year.
One of the greatest ways to turn passer-bys into long-term customers is to first, provide a striking visual attraction. While there is a lot of eye-catching competition during the Christmas and holiday season, it’s important to make your store pop with holiday signs that will deliver your most important message to the client. Here are some tips to visually promote your store.
Decorative Decals
Consider implementing a unique holiday window decal with a custom design and logo. Communicate the specific message that you want to deliver to customers with a fun and friendly decal. Window decals are made to be applied and removed with ease and are perfect for displaying that limited-time promotion or seasonal special to turn window shoppers into purchasing shoppers.
Promos Promos Promos!
During this season, you’re well aware that yours isn’t the only business aiming to capitalize on busy holiday shopping. Every store is featuring offers to beat the competition and maximize profit. Your sign will need to stand out above all the hustle and bustle. Bring in foot traffic with custom display signs that feature your special promotion. Some rewarding promos to offer are:
Early Bird Specials
After the initial holiday spending surge is over, set a date for an early special for those who might have missed out or are still wanting more. Your sign should emphasize the limited hours of the special, creating a sense of urgency and helping offset less busy morning hours that most retailers experience.
Last Minute Deals
Specials like these will help you reach out to your less pro-active customers looking to wrap up their final holiday shopping. Your sign could feature a clock image to stress the urgency. While stressful for some, last minute shopping is normal for many and they will be grat
eful for your promotion.
Two for One
Anyone appreciates getting the biggest bang for their buck, especially when buying gifts for multiple people. Feature an item that is trendy and suitable to a wide audience and put it on a sign! Items like these will, at the least, make great stocking stuffers and your customers will be happy to check a few things off of their holiday shopping list.
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