Coming soon to a trash can near you: Advertising.
The Muncie Sanitary District has approved a plan to allow a Michigan company to cover the lids of trash Toters with advertising.
The advertising would be placed on thousands of the rolling plastic trash receptacles and generate revenue for the district, officials said during Thursday’s MSD meeting.
District board member Bill Smith asked MSD administrator Nikki Grigsby how much revenue and she said she’d “rather not” say.
“It’s a substantial amount of money,” Smith added.
The three-member MSD board approved the contract with National Cart Marketing, a Michigan company that specializes in trash receptacle advertising.